“It all starts with 'Why?' People don’t buy what you do, they buy why you do it.” Simon Sinek

At Blue Sky Equity we are firm believers in the fact that whilst your business and brand are important, they are not what solely defines you. Equally as important are the little things, the things you do every day that create you as a character and thus help build your business. Following years of operating at high intensity in the corporate world, Jamie was introduced to the world of mindfulness and meditation and the start of a journey with renowned Buddhist, Gelong Thubten. 

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The ongoing journey has attracted additional investors and professionals and has resulted in the development of the mindfulness app, Samten. Widely available across iPhone and Android, the app offers users a simple and easy way of integrating mindfulness and meditation into their daily lives. Free to all key-workers and their families during these unprecedented times, the app also offers a 7 day trial service to anyone interested in learning how 'to be' in what is often a busy and turbulent world.